GLOBAL | summer 2007
Contesting stereotypes and taboos in China’s changing economy
By Lisa Movius
HANG YIN, 50-YEAR-OLD OWNER OF THE COMPANY NINE DRAGONS PAPER, BUILT
her $3.4 billion fortune by importing U.S. waste paper for recycling in China. When
she was identified last October as China’s richest person—and the first woman to top
the list—it was a sign of both progress and socioeconomic inequality. While growing
numbers of Chinese women gain success as independent entrepreneurs, the majority
still find their options and incomes far lower than men’s.
Freer choices in life, education, career and family come at the cost of pressure to “succeed”
according to narrow definitions. The decline of Communist ideology has allowed
a resurgence of traditional Chinese biases that celebrate women’s domestic role over
their social and economic accomplishments. The frenetic pace of development, while
boosting the country’s economy, has commodified almost everything, including women.
Though the majority of urban Chinese women are employed full-time, popular culture
and advertising depict them almost exclusively in romantic and domestic settings even more stereotypical than Western
images. Young women promote
apparel, cosmetics, diet products;
older women pitch baby formula,
cookware; men hawk cars and electronics.
“Young women talk about how finding
a husband is finding an income,”
observes one of China’s few successful
female filmmakers, Peng Xiaolian,
whose films explore daily challenges
faced by Chinese women, “[as if] a
woman’s role just is to be a capable
housekeeper, a ‘face-giving’ wife.”
“We protest the media a lot,” says
Zhou Meizhen, who teaches at the
Shanghai Women Cadres’ College
and co-founded, in 1992, China’s first
women’s support hotline. “It’s now
different from under Communism.
Society is very commercial, and turns
women into a commercial product.
Women are conditioned to assess
themselves according to the sexual
marketplace, which shapes behavior
in the workplace.” Last year, the
broadcasting watchdog agency instituted
a ban on TV and radio ads
for products claiming to aid breast
enhancement, height growth and
weight loss (see Ms., Fall 2006).
Zhong Yin Sun, professor of sociology
at Fudan University and currently
a visiting scholar at Harvard,
deplores resurrected stereotypes and
terminology: “People assume men
should be older, smarter (better educated,
at any rate), taller, and earning
more money, while women should be
younger, dumber, shorter, and poorer.…
A career woman is a ‘white collar
beauty’ [traditionally feminine], or
a ‘dragon lady’ [pejorative for one
‘too capable’ to find a husband, a successful
but ‘unattractive’ woman, or one in an unhappy marriage]. There
also is ‘exquisite woman,’ whose high
social status causes difficulty finding
the right man, due to ‘marry up’ culture.”
A recent study published in the
Shanghai Daily found female college
graduates in the city earned 70 percent
of what their male peers made,
citing self-discrimination in the form
of lower wage expectations as a primary
cause. Another cause for lower
wages is that women are considered
ill-suited for technical, scientific or
engineering fields, so rarely enter
them. In cultural fields, the dynamics are slightly different. Many journalists
are women in their early 20s, but
most editors are men in their 50s.
While China’s most prominent artists
are men, women are gaining attention
in China’s burgeoning art scene (at
this year’s Venice Biennial, four
women were chosen as the only artists
to represent China). Curators and
gallery and museum staff are largely
women, but filmmakers and theater
directors are predominantly men.
In private industry, married women
are commonly demoted or fired during
childbearing years, as employers believe
mothers contribute only token efforts
at work. “It’s illegal to lay them off, but you can demote them,” says
Zhou, “[by] just claiming they didn’t
work hard. Discrimination is hard to
prove.”
Protective laws exist but are unenforced.
In 2005, China outlawed
sexual harassment, but “it is still
common,” says Zhou. “Several cases
have been prosecuted, none successfully.”
Other forms of discrimination
are legal and part of the social
infrastructure. Women’s retirement
age, 55, remains five years lower
than men’s, and women are first to
be laid off during privatizing or
downsizing—a major problem for already disadvantaged blue-collar
women. “During the market reform,
gendered layoffs became a critical issue,”
notes Sun. “Some local newspapers
openly advocated ‘women
return home’ policies, so feminist
scholars and organizations counterattacked.”
The situation of Chinese women
varies greatly depending on location
and class. In rural areas, tradition
remains strongest. Only 12.5 percent
of rural government or party officials
are women, illiteracy rates are higher
for women than men, girls’ education
is marginalized and most women
juggle low-paid jobs along with farm work and housework. Urban, educated
women enjoy a much better position.
The one-child policy, coupled with
a cultural preference for sons, has
created a still-growing gender gap:
119 males born for every 100 females
(the global average is 105 to 100).
Still, fewer children per household
may have reduced domestic burdens:
Less than a quarter of women are full-time housewives. Nonetheless,
young women face pressure to find
that well-off man who promises the
new standard of living, and men face
pressure to present trappings of financial
stability in order to attract a
spouse. This “beautiful wife, successful
husband” ideal has popularized
couples with vastly disparate ages,
backgrounds and economic positions.
“If men have money, they’ll go for
younger women, a mistress and/or a
second wife,” says Zhou. It is normal,
though illegal, for wealthy men
to practice polygamy secretly. Entire
“mistress villages” have sprouted
outside prosperous cities, most
famously around the port city of
Shenzhen, though they can also be
found in the suburbs of any major
metropolis. Meanwhile, divorce is
getting easier, commoner and less
stigmatized—much of it fueled by
extramarital affairs.
Overall, ensured “rights” in the
Western sense remain years away for
Chinese women (and men, too), but
are inching forward. While the removal
of state-enforced egalitarianism
under Maoism has allowed the return
of traditional roles and workplace discrimination,
women are quietly fighting
back. According to Zhong, female
college enrollment has increased to
about 50 percent during the past half
century, through both Communist
and reform eras, and women now
comprise 45 percent of China’s formal
labor force. Abortion remains accessible,
and is becoming more frequent
among unmarried women in the absence
of comprehensive sex education.
Premarital sex and homosexuality are
increasingly acceptable.
Even the greatest taboo, single
motherhood, is being contested. After
breaking up with her boyfriend, a
28-year-old reporter, calling herself
“Ground Melon Pig,” decided to
keep her pregnancy and even blog
about it, despite regulations and social
attitudes discouraging out-ofwedlock
birth as “bad for the child’s
growth and social morality.” She has
stirred up lively debate online and in
mainstream media. Such a discussion
would have been impossible in China
even a few years ago.
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