On Saturday, Aug. 29, more than 45,000 music fans traveled to Irvine, Calif., for the first-ever Daisy Chain Fields music festival, organized and headlined by Olivia Rodrigo, where 100 percent of the proceeds went to organizations supporting women and girls. Under the sweltering SoCal sun, an all-women lineup—including sets from Mitski, Doechii, Garbage, Chappell Roan and others—fundraised for 10 nonprofits: Baby2Baby, Black Mamas Matter Alliance, Center for Reproductive Rights, FreeFrom, Jhpiego, Johns Hopkins Center for Indigenous Health, National Domestic Workers Alliance, National Institute for Reproductive Health National Women’s Law Center and Planned Parenthood.
The all-day festival, inspired by Sarah McLachlan’s Lilith Fair of the 1990s, raised $10 million in ticket sales. Then, during her set at the end of the day, Rodrigo announced (to massive applause) that Melinda French Gates was matching every dollar raised—bringing the festival’s total donation to $20 million for diverse nonprofits supporting sexual and reproductive health, children in need, Black mothers, gender-based violence survivors, Indigenous communities and more.
I was lucky enough to go to Daisy Chain Fields and cover the festival for Ms. In the “Daisy Chain Reaction Village,” I spoke with several of the organizations that will receive Daisy Chain Fields funds.
“We wanted to come to the festival because we feel really passionately about connecting with new audiences on the issue of reproductive rights, particularly younger audiences who may not be as aware or knowledgeable about the national and international state of reproductive rights and bodily autonomy,” said Esme Lowe from the Center for Reproductive Rights. “It’s just super exciting because we’re engaging with people we might not [otherwise] even get to talk to.”
In line outside the Daisy Chain Reaction Village, sisters Madison and Mackenzie Wong said they were excited to attend the festival in their home city of Irvine, and happy to see a lot of younger fans of Olivia Rodrigo there to learn about the causes Daisy Chain Fields was supporting.
“I think it’s important for big artists who have a platform to use their voice,” Mackenzie said. “They have so much influence anyway, so no matter what they say, it’s going to have a broader impact.”